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A woman is sitting at a large, wooden desk in an open, airy, modern office space. She is wearing a grey, plaid blazer with the sleeves rolled up, and is facing a laptop on a Zoom call. She is smiling contentedly at the person on the other end of the call.
Mastering the Art of the Cold Call Leaders' advice

Mastering the Art of the Cold Call

Perhaps one of the most challenging elements of sales, cold calling is a notoriously difficult place to find success—that is, until you've found a practice that consistently and sustainably works for you. And mastering the art of the cold call can be a career-long process (if one even is able to master it at all). "In my honest opinion," Alice Wheaton, business development coach and profitability catalyst says, "only about 4 or 5% of salespeople are elite performers." This, Wheaton notes, is largely due to problems in both training and in growing up in a society that considers certain behaviours, such…
Kendra Guidolin
21 December 2023
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Implement the 4-Day Work Week with Success FeaturedNews

Implement the 4-Day Work Week with Success

In my opinion, blog posts published in January of each year are some of the most interesting posts, specifically because of the predictions they make of the coming year. Take, for example, the Time Magazine article from January that suggested "2023 could finally be the year of the 4-day workweek." And certainly, this strategy has taken off this year in an attempt to reduce rates of burnout—an article by Josh Bersin for Harvard Business Review reports that the number of companies practicing the 4-day work week has "tripled in the last few years." Nevertheless, it seems as though many still…
Kendra Guidolin
14 December 2023
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The Top Three Ways to Improve Your Business Strategy Career advice

The Top Three Ways to Improve Your Business Strategy

As recent article from Harvard Business Review by Graham Kenny reveals, countless companies fall into one or more of the following traps when executing business strategies: 1) letting too many people weigh in, 2) planning activity without concrete actions, and 3) not establishing means for remaining accountable for execution. And as Kenny suggests, these traps are common and easy to fall into—so easy, in fact, you may not even recognize them until further reflection. So, how can you both acknowledge these traps and therefore improve your business strategy? It all starts with recognizing each of these traps and their root…
Kendra Guidolin
7 December 2023
How to Nail Your Response to This Top Job Interview Question Career advice

How to Nail Your Response to This Top Job Interview Question

How many times have you been prompted in a job interview to tell the interviewer a "bit about yourself"? Countless websites, including The Muse, Indeed, Resume Genius, Novoresume, and LinkedIn, place this prompt at the number one spot for most common job interview questions. And despite how frequently interviewers offer this prompt—and even how simple it may seem to answer—many candidates struggle to answer this question succinctly. Many assume they need to somehow summarize everything they've written on their resume and cover letter; others think they should expand on their personalities—their hobbies, what they do in their down time, and…
Kendra Guidolin
30 November 2023
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Are You the Bottleneck in Your Business? Leaders' advice

Are You the Bottleneck in Your Business?

Recently, we've been seeing a higher demand for blog posts on advice for business owners and entrepreneurs. So, Workwolf Marketing Consultant Lara Kremer has been meeting with some very influential business owners and entrepreneurs alike to ask them what their biggest challenges were and how they overcame them. One such meeting was with Yoon Cannon, a business growth coach and three-time successful business founder, who herself works daily to support entrepreneurs who aim for the kind of success Cannon has found. And of the most common challenges Cannon has learned founders and businesspeople face, the bottleneck effect is one that…
Kendra Guidolin
16 November 2023
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Why You Should Rehire a Former Employee News

Why You Should Rehire a Former Employee

This week, a surprising headline took LinkedIn News by storm: "Why returning hires are coming back." We find this surprising because, as the author of the news article Riva Gold notes, for many, there is a taboo associated with an employee returning to a previous place of work—for employees and employers alike. It seems like a messy practice to take up, no? So, why should you rehire a former employee? We've got some pretty compelling arguments as well as ways to not sever ties when an employee approaches you with a letter of resignation below! Why Employees Are Returning to…
Kendra Guidolin
9 November 2023
The Value of a Process and 3 Steps for Sales Training Leaders' advice

The Value of a Process and 3 Steps for Sales Training

Recently, we at Workwolf have noticed a huge uptick in the demand for sales professionals. In fact, just this week, a LinkedIn News article by Greg Lewis revealed that the sales industry was one of the most recurrent industries among the top ten most in-demand positions on LinkedIn. And as Steve Trang, a sales trainer extraordinaire, as well as real estate "disruptor" and podcast host, notes, sales can be a very profitable career path if one has the talent and work ethic to make it a long-term career.  But, as Trang recognizes, not everyone will thrive in such a career.…
Kendra Guidolin
3 November 2023

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Distribution center hiring
Distribution center hiring: what breaks at volumeRecruitment

Distribution center hiring: what breaks at volume

Distribution center hiring fails for predictable reasons. See where the process breaks at volume, and what to measure instead.
9 September 2026
Offer acceptance rate is the leak nobody measures in high volume hiring
Offer acceptance rate is the leak nobody measures in high volume hiringRecruitment

Offer acceptance rate is the leak nobody measures in high volume hiring

High volume hiring teams usually blame weak applicant flow when starts miss plan. The real leak often shows up later, when accepted candidates disappear between verbal yes and day one.
1 September 2026
In-house recruiter cost
In-house recruiter cost: the front line mathRecruitment

In-house recruiter cost: the front line math

In-house recruiter cost looks simple until front line hiring volume changes the math. This guide compares payroll, agency, RPO, and managed outsourcing models.
27 August 2026
The first 90 days decide whether you hire once or twice
The first 90 days decide whether you hire once or twiceRecruitment

The first 90 days decide whether you hire once or twice

If someone leaves in the first 90 days, the hire was wrong before day one. This post shows why early turnover is often a screening problem, not a retention problem.
20 August 2026
Interview capacity is your real hiring constraint
Interview capacity is your real hiring constraintRecruitment

Interview capacity is your real hiring constraint

Interview capacity decides whether sourcing becomes hires. Learn how to calculate the slots your hiring plan needs and protect them before the month starts.
11 August 2026
Hiring handoff
The hiring handoff is where high volume recruiting breaksRecruitment

The hiring handoff is where high volume recruiting breaks

High volume recruiting rarely fails at sourcing. It fails when HR, recruiters and managers lose ownership between stages.
31 July 2026
How to know when hiring volume has outgrown your team
How to know when hiring volume has outgrown your teamRecruitment

How to know when hiring volume has outgrown your team

When hiring never stops, the internal process eventually breaks. Use this operating diagnosis to see when demand has outgrown your team.
29 July 2026
How to build a monthly hiring capacity plan before the month slips
How to build a monthly hiring capacity plan before the month slipsRecruitment

How to build a monthly hiring capacity plan before the month slips

A monthly hiring capacity plan turns a 10+ role hiring target into a real operating model: demand, applicant flow, interviews, offers, starts, and ownership.
14 July 2026
Cost of an open position
The cost of an open position (and how to close it faster)Recruitment

The cost of an open position (and how to close it faster)

Most companies obsess over time to fill. Almost no one tracks what an open position costs while it sits empty. Here is the full breakdown.
23 June 2026

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