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A woman is sitting at a large, wooden desk in an open, airy, modern office space. She is wearing a grey, plaid blazer with the sleeves rolled up, and is facing a laptop on a Zoom call. She is smiling contentedly at the person on the other end of the call.
Mastering the Art of the Cold Call Leaders' advice

Mastering the Art of the Cold Call

Perhaps one of the most challenging elements of sales, cold calling is a notoriously difficult place to find success—that is, until you've found a practice that consistently and sustainably works for you. And mastering the art of the cold call can be a career-long process (if one even is able to master it at all). "In my honest opinion," Alice Wheaton, business development coach and profitability catalyst says, "only about 4 or 5% of salespeople are elite performers." This, Wheaton notes, is largely due to problems in both training and in growing up in a society that considers certain behaviours, such…
Kendra Guidolin
21 December 2023
A woman wearing a brown blazer and khaki-coloured trousers is crossing a busy city street at a cross-walk, carrying a laptop case in one hand. The sun is low, shining on her at street-level, suggesting the end of a working day.
Implement the 4-Day Work Week with Success FeaturedNews

Implement the 4-Day Work Week with Success

In my opinion, blog posts published in January of each year are some of the most interesting posts, specifically because of the predictions they make of the coming year. Take, for example, the Time Magazine article from January that suggested "2023 could finally be the year of the 4-day workweek." And certainly, this strategy has taken off this year in an attempt to reduce rates of burnout—an article by Josh Bersin for Harvard Business Review reports that the number of companies practicing the 4-day work week has "tripled in the last few years." Nevertheless, it seems as though many still…
Kendra Guidolin
14 December 2023
A woman is standing in front of a vertical whiteboard, explaining her strategies to a man seated at the desk nearby. They're both in corporate attire and are meeting one-on-one in a sunny boardroom with large windows and modern fixtures.
The Top Three Ways to Improve Your Business Strategy Career advice

The Top Three Ways to Improve Your Business Strategy

As recent article from Harvard Business Review by Graham Kenny reveals, countless companies fall into one or more of the following traps when executing business strategies: 1) letting too many people weigh in, 2) planning activity without concrete actions, and 3) not establishing means for remaining accountable for execution. And as Kenny suggests, these traps are common and easy to fall into—so easy, in fact, you may not even recognize them until further reflection. So, how can you both acknowledge these traps and therefore improve your business strategy? It all starts with recognizing each of these traps and their root…
Kendra Guidolin
7 December 2023
How to Nail Your Response to This Top Job Interview Question Career advice

How to Nail Your Response to This Top Job Interview Question

How many times have you been prompted in a job interview to tell the interviewer a "bit about yourself"? Countless websites, including The Muse, Indeed, Resume Genius, Novoresume, and LinkedIn, place this prompt at the number one spot for most common job interview questions. And despite how frequently interviewers offer this prompt—and even how simple it may seem to answer—many candidates struggle to answer this question succinctly. Many assume they need to somehow summarize everything they've written on their resume and cover letter; others think they should expand on their personalities—their hobbies, what they do in their down time, and…
Kendra Guidolin
30 November 2023
Five workers are gathered around a long, modern, wooden desk in a modern, light, and airy office space with large windows on one wall. Four workers are facing each other while working on the long ends of the desk, and a manager is sitting at the head of the table, watching over the staff. All of the workers are dressed in business casual, and they all have laptops in front of them at the desk.
Are You the Bottleneck in Your Business? Leaders' advice

Are You the Bottleneck in Your Business?

Recently, we've been seeing a higher demand for blog posts on advice for business owners and entrepreneurs. So, Workwolf Marketing Consultant Lara Kremer has been meeting with some very influential business owners and entrepreneurs alike to ask them what their biggest challenges were and how they overcame them. One such meeting was with Yoon Cannon, a business growth coach and three-time successful business founder, who herself works daily to support entrepreneurs who aim for the kind of success Cannon has found. And of the most common challenges Cannon has learned founders and businesspeople face, the bottleneck effect is one that…
Kendra Guidolin
16 November 2023
A fashionable worker is entering an office building through a revolving door. They are wearing a long pink-mauve wool coat, navy trousers cropped at the ankle, and black flat shoes. They are also carrying a thick leather briefcase with one hand and pushing the revolving door with the other.
Why You Should Rehire a Former Employee News

Why You Should Rehire a Former Employee

This week, a surprising headline took LinkedIn News by storm: "Why returning hires are coming back." We find this surprising because, as the author of the news article Riva Gold notes, for many, there is a taboo associated with an employee returning to a previous place of work—for employees and employers alike. It seems like a messy practice to take up, no? So, why should you rehire a former employee? We've got some pretty compelling arguments as well as ways to not sever ties when an employee approaches you with a letter of resignation below! Why Employees Are Returning to…
Kendra Guidolin
9 November 2023

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Most managers know by day 30 that a new hire won’t make it
Most managers know by day 30 that a new hire won’t make itLeaders' adviceRecruitment

Most managers know by day 30 that a new hire won’t make it

Most managers know by day 30 that a new hire won’t make it. Here’s how to run a 30-day review and make the call early.
22 October 2026
Hiring for culture fit
“Culture fit” is what your best people do when things go wrongRecruitment

“Culture fit” is what your best people do when things go wrong

Hiring for culture fit often comes down to gut feel. Here's why those interviews predict poorly and how to hire for real behavior instead.
15 October 2026
Job candidate in an interview with 2 hiring managers at an office table
Managed recruiting services (RaaS) vs staffing, RPO and softwareRecruitment

Managed recruiting services (RaaS) vs staffing, RPO and software

Managed recruiting services (RaaS) vs staffing, RPO and software: who does the work, who employs the hire and how each is priced.
14 October 2026
Hiring manager shaking hands with a new hire over a signed job offer
Hiring statistics for 2026: cost, speed and turnoverRecruitment

Hiring statistics for 2026: cost, speed and turnover

Hiring statistics for 2026 from SHRM, BLS, Gallup and Gartner: cost per hire, time to fill, frontline turnover, candidate behavior and AI.
9 October 2026
Manager talking with a new frontline employee on the first day
Why employees stay: what the research says about who quitsRecruitment

Why employees stay: what the research says about who quits

Why employees stay comes down to who you hire, how they're managed and how connected they feel. What the research says, and how to screen for it.
7 October 2026
2 hiring team members interviewing a candidate on a video call at an office desk
Outsourced recruiting vs in house: which fits frontline hiring?Recruitment

Outsourced recruiting vs in house: which fits frontline hiring?

Outsourced recruiting vs in house: compare costs, control and speed, and see which model fits your frontline hiring.
7 October 2026
Two professionals shaking hands across a conference table during a business meeting
17 questions to ask a staffing agency before you sign: a guide for employersRecruitment

17 questions to ask a staffing agency before you sign: a guide for employers

Questions to ask a staffing agency before you sign, grouped by topic, with good signs, red flags and when an agency isn't the right fit.
6 October 2026
Two colleagues reviewing a document together at an office desk
What is recruiting as a service (RaaS)? How it works and when it fitsRecruitment

What is recruiting as a service (RaaS)? How it works and when it fits

Recruiting as a service (RaaS) explained: how it works, how it compares with staffing, RPO and software, and when it's the right fit.
5 October 2026
tay interview questions for high volume teams
Stay interview questions for high volume teamsRecruitment

Stay interview questions for high volume teams

Nobody quits the day they tell you. Stay interview questions that work for front line roles, when to run them, and what to do after.
1 October 2026

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